Note, the Crypto Reports such as this one are a subset of the Market Lab Reports.
LUNA is a stablecoin that achieves price-stability via an elastic money supply, enabled by stable mining incentives. The protocol ensures price-stability by algorithmically expanding and contracting supply. It also uses seigniorage created by its minting operations as transaction stimulus, thereby facilitating adoption. Pegged to the world’s major currencies, Terra aims to be able to support a global payment network. The team believes that a currency that cannot be used at checkout is useless. Terra is partnered with an alliance of eCommerce platforms, collectively pushing $50 billion in annual transaction volume with 50 million users. Terra aims to become a medium of exchange at a massive scale.
Terra has an all star team including CEO Daniel Shin who is a Wharton undergrad with a BS in economics and Do Kwon who is a Forbes 30 under 30 with a BS computer science from Stanford. The company is experiencing explosing growth at 35%/mo. It now has over 1 million users who frequently use LUNA for online purchases ranging from groceries to hotel bookings. Due to easy onboarding and lower fees, merchants have been the first to promote Terra over alternative payment options, e.g. credit cards, thereby facilitating its rapid adoption. Both Cosmos and Polkadot, two top gun technologies, joined Terra In a new DeFi savings project.
Crypto Report - Terra (LUNA)
| Published: | 21 Jul 2020 12:49 ET |
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